Floral Associations
The earliest floral associations date back to the early years of the 20th century, when flower growers formed associations to deal with logistical issues. Commercial flower associations like the FTD, Interflora and Teleflora connect local florists and retailers while non-commercial flower associations deal with issues related to flower growing and sharing of knowledge among the players in the floral industry.
Commercial Floral Associations
Fleurop-Interfora & FTD are the world´s oldest associations of florists with over 55000 delivery destinations world wide and over 70,000 members servicing over 180 countries. Over the years these organizations have in essence undergone a change from being primarily trade associations to private enterprises.
| Commercial Floral Associations | |
|---|---|
| FTD | Founded by a group of florists in 1910, FTD is the world's oldest floral association. FTD connects approximately 20,000 North American retail florists and supports an international floral delivery network of 50,000 affiliated FTD Florists in 154 countries. |
| Fleurop-Interflora | Fleurop-Interflora is the world market leader and the best known flower ordering service in Europe, supported by over 58,000 affiliated flower shops in over 150 countries. The foundations of Fleurop and its world-wide distribution system were established in 1928. Today, Fleurop- Interflora processes over 25 million orders each year. |
| Teleflora | Founded in 1934, the Teleflora network has approximately 25,000 member florists throughout the U.S. and Canada, and 20,000 affiliated florists outside North America. |
| NexFlora | NeXflora is a Europe based online floral and gift industry service provider. Established in 2002, the company manages a network of professional retail florists & gift merchants located throughout Europe and partners with order relay trading companies around the world. |
Did You Know? The Interflora logo, the gold Mercury Man is the world´s 3rd most recognized logo.
Non Commercial Floral Associations
These associations are formed usually with the aim of promoting floriculture related issues, ranging from art and design to taking up the cause of flower growers and traders. Most of these associations work at the state level, while quite a few are international. Many of these associations began as cooperative set ups with the aim of improving overall efficiency of the floral trade. Some exclusively deal with studies related to the cultivation of different varieties of flowers and dedicated to promoting the knowledge, skill and practice of floral art.
Some of the renowned non commercial floral associations are listed below.
| Non Commercial Floral Associations | |
|---|---|
| Los Angeles Flower District | It is the premiere resource for flower growers, shippers, suppliers, floral wholesalers, distributors, floral designers and retail florists in America´s largest flower growing district. |
| Society Of American Florists | It is a good source for links to various federal agencies and other floral industry sites |
| Flower Council Of Holland | The Flower Council of Holland is the worldwide marketing arm of the cut flower and houseplant industry of the Netherlands. |
| Wholesale Florists And Flower Suppliers Of America | The Wholesale Florists & Floral Suppliers of America is a trade association headquartered in Annapolis, Maryland. |
| Flower Promotion Organization | The Flower Promotion Organization, an alliance of United States and Colombian fresh cut flower growers, was created to expand consumer demand for fresh cut flowers, and ultimately expand the US market for the entire industry. |
| Royal Horticultural Society(UK) | RHS is a gardening charity, which works towards promoting gardening. It also conducts flower shows as well as lectures and demonstrations throughout the UK. |
| World Federation Of Rose Societies | An association of the national Rose Societies of 36 countries and a source of information about Roses around the world. |
For more floral associations browse through our flower organizations section.
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